Indian lifestyle brand Boat partners with international tech firms for immersive audio experience
Indian lifestyle brand Boat and its research and development division, Boat Labs, have partnered with international tech firms to create advanced hearables that will be showcased at the 2023 Consumer Electronics Show (CES). These products include true wireless earbuds, neckbands, and headphones that offer a superior, immersive audio experience. Among the standout products set to be displayed at CES is the Rockerz 330/333 ANC neckband, the first of its kind in Asia to be powered by Dirac Opteo technology. Boat and Dirac will also preview several new products for 2023, including the Rockerz Apex, Nirvana Nebula, and Airdopes Synth headphones, all featuring Dirac Virtuo-powered Spatial Audio. The Nirvana 525 ANC neckband, set to launch in India, will be the first to offer personalized audio tuning powered by Mimi.
Boat Labs, the research and development division of the Indian lifestyle brand Boat, has partnered with international tech firms to create advanced hearables that will be showcased at the Consumer Electronics Show (CES) in 2023. These products include true wireless earbuds, neckbands, and headphones that promise to provide a superior, immersive audio experience.
One of the standout products set to be displayed at CES 2023 is the Rockerz 330/333 ANC neckbands, which are the first of their kind in Asia to be powered by Dirac Opteo technology. These neckbands, which were launched in Q3 2022, offer high-definition audio performance through Crystal Bionic Sound.
"Boat is a company with a strong vision, aggressive goals, and an incredibly capable team focused on creating cutting-edge hearable and wearable products," said Sameer Mehta, Co-Founder and Chief Product Officer at Boat. "Boat Labs is a testament to our commitment to developing truly innovative technologies in India for the world, which accentuates user experience. We are closely working with global technology companies like Dolby, Dirac, Mimi, CEVA and more, which offer innovative technologies that will help facilitate and accelerate our engineering efforts with a specific focus on elevating user experience."
In addition, Boat and Dirac will be previewing several new products for 2023, including the Rockerz Apex, Nirvana Nebula, and Airdopes Synth headphones. All of these products will feature Dirac Virtuo-powered Spatial Audio.
The Nirvana 525 ANC neckband, set to be launched in India, will be the first of its kind to offer personalized audio tuning powered by Mimi. Using the Boat Hearables app, users will be able to take a hearing test and create customized equalization profiles based on their ear sensitivity for a more personalized audio experience.